Interview
I am an art director, sculptor, and multidisciplinary artist with a background in graphic design, multimedia (University in Prague), contemporary art (Gerrit Rietveld Academy), and filmmaking, specialized in documentary & fiction (The University Of Amsterdam).
Currently, I am working at luxury jewel
ry brand Bibi van der Velden and fine jewelry reseller Auverture based in Amsterdam. Next to working for two luxury jewelry brands, I am also represented by Eric Elenbaas Creative Studio as a freelance art director.
Art direction is for me a way to express feelings in an image people can relate to. Choosing the right people and the right medium can translate your story into an impactful message. When you feel something, the other person's world becomes tactile. I have always been interested in various subjects (from art, philosophy, literature to science), I feel I am able to convey one message in intrigue but not in an obvious way. My connection with art and cinematography is strongly embodied in my aesthetics, imagination, and unique storytelling ability.
I am also part of the artistic duo VENUSHE. We are using a multidisciplinary approach exploring women’s topic of faith in natural forces and incantation, the healing power of hope, but also of solitude, despair, and cruelty. Our connection with folk traditions is strongly embodied in our aesthetics, images, and unique storytelling ability.
Art direction, content creation from brief to concepting to production to asset delivery
Manage and oversee end to end delivery from creative brief, shoot pre production, to release of creative assets
Lead concepting, planning and delivery of content
Ensure imagery is consistent with shoot and brand
guidelines
Collaboration with photographers and different agencies
Research and develop latest image capture techniques and fashion-centric photography innovations
Planning budgets and shoot production
Support in the realization of online and offline graphic projects
Leading a team of Junior Content Creator and Junior Graphic Designer
Fashion
Beauty
Luxury
Watches & Jewellery
Art direction
Styling
Content creation
Graphic design
Marketing
Social Media
Adobe CC Suite
keynote
Microsoft Office (Word, PowerPoint, Excel...)
anglais
Courant
français
Courant
néerlandais
Courant
tchèque
Langue natale
Mobilité géographique envisageable
Raphaelle Touat