Cat Potter – Eyes on Talents

Senior Colour & Materials Designer

McLaren Automotive Sep. 10, 2018 - Present

London, United Kingdom

• Defined and designed a luxury customer journey for Ultimate Series customers; delivering a fully bespoke experience tailored to client requirements
• Defined, created and managed the delivery of all physical colour & material assets to be used on Ultimate Series cars (Starting value: £1.75m).
• Wor

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ked directly with ultimate series customers to create and deliver their bespoke specifications. On average added £350K / ~20% per vehicle
• Managed and delivered a bespoke customer specification from concept through to production, including the final sign-off. This included:
- Creation and delivery of innovative design proposals for interior and exterior colour and material concepts on the flagship Ultimate Series car; The Speedtail
- Creation and implementation of the colour and material design intent reports used across the team and suppliers for each Ultimate Series customer
- Documentation and presentation of individual customer
specifications to ensure car build reflects the customers individual specification
• Responsible for the implementation of all materials and finishes for Ultimate Series production. This included:
- Managed the delivery of target and master samples
- Engaged with over 10 international suppliers, developing materials to McLaren production specification and standards
- Liaised across functional groups (designers, engineers, marketing and purchasing teams) to approve individual design intent reports and ensuring their production feasibility
• On-going research of innovative and advanced materials for future projects (2-5 year forward-looking), impact on colour

Senior Colour & Materials Designer

Cat Potter Sep. 1, 2012 - Apr. 1, 2020

London, United Kingdom

• Designed, developed and manufactured luxury footwear and accessories which have been recognised through international awards and publications
• Researched innovative materials and production methods to form material and colour concepts for future collections
• Sourced and worked closely with overse

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as suppliers and factories to engineer the required construction while hitting target cost prices and desired quality
• Created, verified and managed product specification packs
• Ensured products across the supply chain are produced in-line with the required method of manufacturing, requiring a bespoke approach to each construction
• Maintained, managed and drove the critical path through all stages of the design and development process, creating individual bespoke client packs
• Research on potential growth markets within Asia and

Materials Consultant & Studio Coordinator, Colour & Materials

Material Lab Nov. 1, 2016 - Sep. 10, 2018

London, United Kingdom

• Generated 45% of total studio revenues through advising to architects, designers and makers on the most appropriate materials and colours as per their design specifications
• Managed 8 studio partner relationships (including Dulux and Formica), negotiated contracts, studio displays and other market

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materials in partnership with the partner’s Directors and Marketing teams
• Defined, researched and managed target and master materials for the studio; over 300 different designers and manufacturers across the in-house library
• Managed, designed and curated all quarterly internal and bi-yearly external exhibitions, delivering them on time and on budget
• Sole representative for Material Lab at exhibitions and sourcing trips
• Communicated effectively with colleagues and Directors across the company (both in the London studio and Stoke-on-Trent headquarters) while fostering a collaborative atmosphere

Freelance Production Assistant

Studio 168 Jun. 1, 2014 - Sep. 1, 2014

Assisting in the production and sampling of bags and small leather goods.

Winner

Lineapelle Design Award 2014

Italy

Winner

ITS Competition 2013

Winner

Eyes on Talents Award 2013

Limited/Unlimited Exhibition (Fendi and Valentino)

Rome, Italy Jul. 1, 2012 - Jul. 1, 2012

LIMITED/UNLIMITED is the new creative project and brainchild promoted by Silvia Venturini Fendi for Altaroma: an exhibition-event that involves a group of young, talented fashion designers whose creations embody the theme of research and craftsmanship. Participating designers are invited to express

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their unlimited creativity through the creation of exclusive, limited edition garments. Unique pieces, garments, accessories or jewellery, targeted at a contemporary reinterpretation of the concept of couture. The creative vitality of each single designer thus becomes an inherent part of a new aesthetic trend.

Runner Up for the MA Accessories Design Award

LCF - London College of Fashion (London) Mar. 1, 2012 - Mar. 1, 2012

Masters (MA) in Fashion Footwear

LCF - London College of Fashion (London) Sep. 1, 2010 - Mar. 1, 2012

Winner

Jimmy Choo Award (Cordwainer's Guild) 2012

London, United Kingdom

Footwear Assistant

Rupert Sanderson Jan. 1, 2010 - Sep. 1, 2010

London, United Kingdom

Product Developer

Rosa Fior (Footwear Design Consultancy) Aug. 1, 2009 - Mar. 1, 2010

• Assisted in the design of the AW10 range of footwear from concept to production whilst working to critical pathway deadlines.
• Developed mood boards and colour themes for the range.
• Produced the specification, trim and development packs of the collection for the Italian vendor.
• Extensively

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sourced all materials and trims for the collection, negotiating price and logistics to the factory in Italy

Diploma in Footwear : Product Development

LCF - London College of Fashion (London) Sep. 1, 2008 - Jul. 1, 2009

Footwear Designer

Esska Footwear Jul. 1, 2008 - Jul. 1, 2009

• Extensively researched and aided in the design of the SS/10 Collection
• Planned and developed the range for SS10 including editing and product development.
• Managed specification sheets for factory production and final delivery to retailers.

BA(hons)

CSM - Central Saint Martins (London) Sep. 1, 2005 - Jun. 1, 2008