Creative Lead, Art Direction, Storytelling.
Campaign work for the launch of Frank And Oak’s own line of sustainable, responsibly sourced and produced footwear, comprised of 3 styles: the Nevasca Winter Boot, the Drift Everyday Sneaker, and the Skipper Recycled Sneaker. We followed Ethan the founder o
f the brand, and the artisans working at the origin factory in Portugal, to capture and tell the story of these revolutionary items that quickly became a customer staple thanks to their story, craftsmanship and the amazing humans at the center of their creation.
Editorial, Fashion, Catalogues & Lookbooks, UI Design, UX Design
Advertising, Fashion, Lifestyle, Sustainability