Billi London - how to eco design a fashion e-shop ?

Billi London is an innovative brand of tights that biodegrade in 5 years instead of 40 to 100. Their tights participate in the transition towards a circular economy model: they are designed to be durable and not leave any waste on the environment at the end of their life.

Ethical & sustainable pract

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ices are at the core of their business: Marie and Sophie carefully consider the impact of each of their decisions have on the workers, customers, suppliers, community, and the environment. Therefore, how might we eco-design an e-shop as Billi London eco-designed their tights?

Role: UX/UI Designer, market research, user research, feature prioritization, prototyping, testing, visual identity.

Tools: Miro, Figma, Zoom.

Project carried out in English, our low impact resources are in French and English.

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Type

Fashion, App & Web Design, Branding, UI Design, UX Design, Inclusive Design

Softwares

photoshop, figma, miro