e-catching or suitable for selfies.

No 2: Influencers have a cluster personality, the essence is evident in the multitude of its variations, but the complete truth is never shown

No 3: on pop culture's stage only those who play the role of the calming female are shown - the film theorist Laura Mulvey defines femininity as the desire to be seen and the production as a perfect product - which all people, regardless of what he/she/they do on Instagram.
In product design, a perfect object is something that can be used anywhere and lasts a long time - translated into fashion, these are genderless classics. Selected classics are redefined with great details and only the upper part of the body is traditionally clothed - a lot of skin is visible underneath - because we often only see half of the truth in selfies. The element of touch is another motif - the feeling of materials is eliminated online, which is why the used materials have either very elaborate or extremely smooth surfaces, so that the desire to stroke them is triggered.

In terms of color, the collection is based on the colors of the selected archetypes - the classic shirt, the trench coat, the Breton shirt, the tweed suit and the pinstripe suit.

The accessories: the classic pearl is translated to oversized earrings, with the difference that these are not worn pierced as usual, but are attached to wireless headphones, as these are also considered an accessory in everyday life nowadays.