rating with talents from various horizons. 

I am now working between Paris & Geneva.

STRATEGY & CREATIVE ON LUXURY & DIGITAL.

_
Over 10 years I have developed a specific expertise in Fashion, E-commerce & Luxury at large.
Art Direction, Image, Communications, Web Strategy & Web Design, Brand Identity.

• Managing international brands & providing not only advertising campaigns
but truly integrated communication

• Ensuring brand consistency across categories & regions

• Leading a team working on Advertising, Digital Content,
Corporate Image & Communication Strategy

_ SPECIALITIES: ART DIRECTION & E-COMMERCE
Art Director for the main campaigns (Art Direction, Casting and Styling)


* Brand building & strategy, corporate Image + 360° communication

* Advertising

* E-commerce web design and product
* Responsible for the global E-
commerce Image & Communication
* Moodboards & Storytelling
* Advertising & creative interior presentation

* People Management
 (10 > 54 people)
* Scouting & sourcing of talents

_ KNOWLEDGE

* Creativity, innovation, perfectionism
* Design initiative & well-developed project conception
* Lead projects, train & manage teams (IT, CREA, STUDIO)
* Create action plans to achieve results

_ PERSONAL ATTRIBUTES

* Combining human & excellence for a business purpose
* Leader & team player
* Taste of challenge
* Caring
* Optimistic & positive attitude
* Hard worker & ready to overcome obstacles

_ SKILLS

* Strong business acumen & experience handling budgets
* Inspiring team leader: strong team spirit
* Excellent communication skills
* Building relationships with clients & different teams within the luxury/affordable luxury industries
* Understand brand values & needs
* On the lookout for latest trends in the creative & social domains
* Ability to lead multiple projects at once

_ MAIN CLIENTS

L'OREAL - FRED - VERO MODA - PUBLICIS LUXE

_ MY BELIEFS

* Act for change, think big, think strategically, make decision, then, do it.

* Everyone you meet is fighting a battle you know nothing about. Be kind. Always.
* People make the difference: "We rise by lifting others."