Freelance Art Director + print & web Graphic Designer.
Specialized in Luxury & Premium brands.
I work remotely from all over the world, in French, English or Spanish.
Artistic direction for a global campaign - photoshoot for a product launch + social media deployment (AD + crafting the master assets for the countries)
Redesign of the identity of an entity of the house (confidential). Global reach. In progress.
Freelance Art Director
Hermès
Sep. 1, 2022 - Dec. 1, 2022
Paris, France
Hermès called on my services to create the complete graphic identity of the Operational Excellence division, as well as the development of internal communication media, consistent with the global branding. These media are currently rolling out worldwide.
The result: A new identifier/logo, a grap
...
hic charter (colors, typography, patterns, iconography, etc.), an emailing template, a Powerpoint presentation template.
Roland-Garros - The French Open
Apr. 2019 - May. 2022
Paris, France
For several years, I have had the opportunity to support the French Tennis Federation on numerous subjects during the Roland-Garros tournament. Print and web projects, such as (non-exhaustive): VIP invitations, PR boxes, goodies, accreditation, large formats on the stadium, Paris bus shelter packagin
...
g, information booklets, layout of the magazine, banners, social media templates...
Consulting and redesign of the e-merchandising strategy
Freelance Art Director
L'Oréal Professionnel
Nov. 2020 - Mar. 2021
Paris, France
On the occasion of the global launch of a new range of hair products, the international marketing department of L'Oréal Professionnel called on my services to support them with the numerous print and digital communication supports to be provided to the countries.
This launch is part of a global rebr
...
anding, on which I was able to work on in parallel.
Adaptation of the graphic redesign intentions of the agency into graphic principles adapted to different web and print media (e-commerce and retail). Proposal for a multichannel graphic charter.
Management of external agency projects for additional projects (packaging, asset variations)
Execution of the master files sent to countries for translation and implementation.
Graphic creation + concept for Laboratoires FILORGA's world campaign on the occasion of Christmas holidays.
Creation of the concept "Christmas is in the air" as well as the design.
Project executed during a mission with the advertiser at the end of 2019 but subject to confidentiality until 2021.
Lead graphic designer
Atelier NA
Jul. 1, 2016 - Sep. 1, 2018
Paris, France
> Artistic direction through the management and creation of:
- Lookbook photo shoot
- Webdesign
- The contents of new retail signs (signs, PLV, flags etc.)
- Press book
- B2C & B2B support (web design, brochures, business cards, mail templates..)
- Social media (GIF, videos, pictures, etc.)
...
> Digital Marketing : Website content, behavioral analysis, customers retention and acquisition strategy
> Social Media: management, review of all the contents created by the team, etc.
> Project management: brainstorming, strategy, execution, follow-up.
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