NOW FUTURE is a campaign in which Levi’s Italia & Rifò come together for a long-term collaboration on a sustainability project, sharing the values they believe in.
I was asked to develop a creative concept and the execution in form of a CGI video.
The concept behind the motif is based on the visual
ization of organic fibers being brought back to life. Old yarns get a new skin and symbolize the recycling effect.
2021
Fashion, 3D, Retail (image)
Agency, Advertising, Fashion
Glyphs, Blender
