Wordmark & identity for the fragrance brand Roelen perfumes. The word mark alludes to the origin of the world-famous Times New Roman font. One of the various roots of this typeface was the less common Plantin Typeface. The Roelen logo comes with a thicker version of the Plantin and some minor adjustm
ents to the letter "R" and "o".
Packaging, Visual Identity & Logo, Perfumes / Cosmetics, Branding
Beauty, Lifestyle
Photoshop, Indesign, Illustrator, Glyphs