1 year after the first capsule collection of BLEU M «La chafrave», 25 unique jackets, BLEU M presents its first fashion show with this time 25 looks divided into 3 capsules.
« This show was very symbolic to us, the first time we could show our work to the public since the launch of the brand and th

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e advent of COVID. Since the be-ginning, we have evolved a lot in our way of designing clothing, of imagining it and we have made many meetings and creative collaborations that we wanted to put forward. The most exciting part was the styling, as we decided to mix old pieces with new ones to create new looks. »
The first capsule of the parade is called «L’Atelier».
It presents parts made from transformation second-hand clothing,
but also collaborations with painters.
The second, “The Showroom”, is a nod to the first steps the brand in Paris
and in particular when it entered the office of Totem Fashion press.
« Here are the different looks we presented in digital for our first fashion week (June 2021). This capsule was the most intense, it is the symbol of a real creative release for us. It was very important to finally be able to present it to the public. »
Finally, the last one, “Le Défilé”, consists of 9 looks that return
to the essentials of BLEU M: unique pieces, reversible, and colorful patchwork.
Some silhouettes are dressed by the collaboration «ADIEU PARIS» with the duo of artists from Atelier ATE.
The latest look is a nod to the bride of traditional fashion shows and announces for BLEU M the desire to create a feminine wardrobe.

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Type

Event, Runway, Fashion show