Mercado Novo becomes a meeting point for authorial fashion from Minas Gerais
juil.. 10, 2022
Occupation of an iconic and popular gastronomic market in Belo Horizonte by big names in fashion from Minas Gerais.
Fashion stylist for almost 25 years, is one of the main names in Minas Gerais fashion, known for the production of handcrafted shoes, a reference in conceptual art.
It has its own factory and its name marks four stores in Brazil in the main points of Belo Horizonte and São Paulo, with the opening o
f the fifth store in Brasília this year.
Its products include shoes and accessories. Dress journalists from the mainstream media with appearances on Rede Globo.
In 2023, it unites its ancestry, sustainability and technology, with the launch of traceable footwear, 100% biodegradable and compostable – “zero waste”, with an unusual raw material made from fungi and bacteria.
São Paulo, Brésil
For fifteen years, Virginia has regularly participated in shows at São Paulo Fashion Week in partnership with the brands Ronaldo Fraga and Apartamento 03.
Belo Horizonte, Brésil
Sustainability
Fashion
Culture
Handicraft
Clothing and accessories designer
Shoemaker
portugais
Langue natale
Occupation of an iconic and popular gastronomic market in Belo Horizonte by big names in fashion from Minas Gerais.
Article about the controversy caused by the use of the “Pillow” sandal at BBB22 by Linn da Qubrada. "New hit among Brazilians by combining comfort and unique aesthetics".
It presents the “Coração” line of sneakers in different shades of nude based on the Pantone SkinTone Guide opening a discussion for inclusive fashion.
Arrival of the Virginia Barros brand with a shoe store with antiviral technology in the Jardins district of São Paulo.
Presentation of the concept of the first post-pandemic collection, “Liquid Shadows”, inspired by Plato’s “The Myth of the Cave” and the concept of liquid modernity, proposed by Zygmunt Bauman.
“When the place of speech is a woman, a shoemaker, we start to think about what is sexy for us. Many of us don't know our own body. These shoes are sensory, they encourage exploration of touch. They are shoes that mix textures of lace, plush, velvet, suede. They bring feminine forms that appear, from
the heel and the wooden vine, to the upper part of the shoe. An invitation for us women to be aware of our bodies, our desires”, says Virginia.
Launch of the "Avesso" collection with the presence of artists Heloísa Perissé and Débora Lamm.
Promotion of the “Brasília Contemporânea” collection.
Book presents the history and work of the biggest names in Brazilian shoe design.
It presents the collection “Past and future paper” and highlights characteristics of her work: “Known for her authorial work, which challenges the traditional canons of the fashion market, and always adept at new possibilities, Virgínia Barros proposes unprecedented forms with poetic bases, which acc
ompany the theme of the collections.”
It presents the innovation in delivering shoes at home and it highlights the comfort and the design.