on book with Assouline
Planned and co-managed brand photoshoots and fashion films (Collaborated with the photographers, make-up artists, producers & hair stylists)
Planned and co-managed brand fashion shows for Paris Fashion Week
Liaised & collaborated with brand creative director and internal teams (design team, ateliers, sales, accounting) on various projects
Attended fashion shows and shoots to ensure a smooth process
Produced, shot and edited content for social media: show teasers, behind-the-scenes, recaps, making-of & holidays content
Modernized brand-indentity: Redesigned logo & changed font
Assisted in image selection and editing of photoshoots by liaising with the creative director, photographers and film makers
Managed the worldwide sample stock using Fashion GPS
Assisted with day-to-day technical design solutions
Designed layouts for collection lookbooks & campaigns
Worked on in-house and out-of-company presentations
Kept track of brand performance through internal digital reports and press books
Styled the Zuhair Murad window display and HQ entrance