Nike shared my work on the theme of "Future and Light" following the realization of the styling for a performance video by Laylow, a French rapper. This is the work I shared to participate in the Air Max Challenge.
My name is Bettina Khiroun.
I have recently completely the master's course in Creative Direction at Polimoda in Italy.
Throughout my studies, I was able to further my enthusiasm and passion for fashion with classes such as technical drawing, inspiration boards and patternmaking. I gained great insigh
t on fashion and contemporary art, fields which I am particularly fond of. Fashion is both a reflection and a witness of our society. I believe it to be a true art form, far from being superficial or frivolous as it is sometimes blamed to
be. Clothes are means to create dream, amazement and express oneself. They can reveal more about us than words can. Colour is an inseparable aspect in my creations as they show an important part of my personality which I want to transmit through my style. I am very dedicated to my projects and have always been meticulous and cautious in regard
to details. I like working in a team as having a second opinion helps me to challenge myself, my
ideas and my work. I have always been independent and responsible.
The program focused on marketing, communication, design principles, event planning, brand architecture and trend forecasting. I also had the privilege to be a mentored by the former Global Creative Director of Puma, Torsten Hochstetter.
Fashion
Art direction
Apparel Graphic Design
Packaging
Pattern Making
Editorial Direction
womenswear
Menswear
Sewing
Technical drawing
Prints & Patterns
Adobe Illustrator
Adobe Photoshop
Adobe InDesign
Procreate
Adobe Premiere Pro
Microsoft Office (Word, PowerPoint, Excel...)
Modaris
Adobe CC Suite
Lectra Modaris
Autodesk Sketchbook
French
Native language
English
Bilingual
Italian
Professional knowledge
Spanish; Castilian
Basic knowledge
UE working permit
Potentially open to relocate
Nike shared my work on the theme of "Future and Light" following the realization of the styling for a performance video by Laylow, a French rapper. This is the work I shared to participate in the Air Max Challenge.
In this article shared on the app, Nike highlighted 5 winners of the Air max Challenge contest and shared the creations made during the workshop for the video clip of Laylow, French rapper. My moodboards for the styling were chosen and Nike also highlighted my work shared to participate in the contes
t (next article).